How to Use Twitter: Twitter Best Practices and the T.W.E.E.T. Framework

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Do you want to learn how to use Twitter? Pick up Twitter for Good and learn to excel on Twitter in 5 steps. Want an overview of the 5 steps? The T.W.E.E.T. framework is a model I developed to best teach you to win on the platform. I teach it to organizations and individuals because [...]

How Non-Profits Can Learn to Tweet from Kanye West

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The rumors are true. I believe that every non-profit can learn a great lesson on Tweeting from Kanye West. Yes, Kanye West. The same man who writes such dynamic, non sequitor musings as: If you have heard me give a training before using the T.W.E.E.T. model explaining how causes and non-profits can best excel on [...]

The T.W.E.E.T. Model at BlogWorld And Elsewhere…

I’m please to be here at BlogWorld this week presenting in the Causes track. Today’s presentation with Beth Kanter of Zoetica and Danielle Brigida of National Wildlife Federation went off without a hitch, and I was thankful to have so much active participation from the crowd. In my part of the panel, I presented a [...]