I’ve been working hard to think of creative ways to get people to read Twitter for Good. And I’m pretty darn sure I’ve found the holy grail (of ideas). You are surely soon to agree that the incredible idea I have come up with (and am about to tell you about!) is going to change your life, and mine. EXCLAMATION MARK!

Here’s the idea: You take a picture of my book in the wild, I look at it, do nothing, but grin widely.

Here are a few examples of this experiment in action. It’s catching on, I’m telling you.

Person #1 I don’t Know:

Person #2 I Kinda Know Sent Me This (@Ed):

Person #3 I Definitely Really Know Well Sent Me This:

Person #4 I Know (and work with, @Che) Tweeted Me This:

There was a really good one I was going to end with, that involves my book, and a cat, and it was gonna be great.

But I can’t find it.

Bye now.