Last week, I shared a social media pet peeve with you: Talking about yourself too much on social media. It’s easy to want to share when great things happen to you, but if you want to keep your followers interested in what you have to say, you have to mix that up with a generous dose of talking about others.

Here’s another installment of that same message.

Remember, tooting your own should be limited to (roughly) 10-20% of your posts.