How to Tweet? Ask Me. I Know.

by clairediazortiz | Jun 30, 2011 | How To, Social Media, Twitter

I talk a lot about how to tweet. At conferences, in my book, on this blog, and to any and all small, defenseless babies I come across on the street. And for good reason, I must say. If you’re not following me, you really should be. That way, you can study and...

Why Blogger Agents Will Change the Future of Blogging: How Danielle Wiley of Sway Group Has Turned Blogging on Its Head

by clairediazortiz | Jun 24, 2011 | Business, marketing

The Old Blogger Agent In the old days, bloggers only heard the never-uttered word “agent” in conjunction with the less-than-never uttered phrase “book deal”. Ah, the coveted blogging book deal. These days, when bloggers talk about book deals as...

Adults Need Recess. My Recess is Kombucha.

by clairediazortiz | Jun 21, 2011 | Uncategorized

We all need a little recess in our lives. Any business book or tome on workplace productivity (I’ve read a number of them and like to blab about them here) will tell you the importance of working hard when you’re working, and playing when you’re not....

What Weiner Should Have Done: The Nascent World of Twitter Addictions

by clairediazortiz | Jun 16, 2011 | marketing, Social Media

At this point, we all know the sad Weiner saga. Thus, it was no surprise to read the CNN News Alert this morning letting me know that “embattled” Democratic New York Rep. Anthony Weiner will officially resign his seat in the House of Representatives. In a...

What Is Referral Key? (My Referral Key Review. Free Steak Aplenty)

by clairediazortiz | Jun 13, 2011 | Business, marketing

Referral Key is one weird force to be reckoned with. Three times in the past week I have received email invitations from someone in my address book that state, “If you’re taking on new clients, I’d like to include you in my private referral network...