How to Use Twitter: Twitter Best Practices and the T.W.E.E.T. Framework

Do you want to learn how to use Twitter? Pick up Twitter for Good and learn to excel on Twitter in 5 steps.

Or, register for my Twitter for Good video course. See details here, or click below to register with a donation to charity.

Register:

Want to Sign Up?





Want an overview of the 5 steps?

The T.W.E.E.T. framework is a model I developed to best teach you to win on the platform. I teach it to organizations and individuals because it works. The jarringly obvious acronym also rocks.

The T.W.E.E.T. Model…

T = Target

You can’t get anywhere on Twitter if you don’t have a target (or goal). What’s your goal? Here are the three most common goals on Twitter.


W = Write

It’s time to send your first Tweet. Whatever it may be. Send you second. Stop editing yourself and let it flow. Do it like Kanye to really win.

E = Engage

Once you send your first Tweet, the world won’t come running (unless you’re Kanye). Engage with others to get them to see you, listen to you, and interact with you. We offer tons of tools to help you do so.

E = Explore

Motivational speakers tell you to try one new thing every day. Do it on Twitter, too. More importantly, find new people. Twitter is about relationships, and it’s time to start building them.

T = Track

You won’t know if you’ve met your target unless you’re tracking it. Are you? Here are some great tools to do so.

And here’s a great illustration of the T.W.E.E.T. Framework explained in Twitter for Good and in my talks. 

Many thanks to Rob Cottingham of Social Signal!

Need a better breakdown of the T.W.E.E.T. model and how to excel on Twitter?

Pick up the book, silly. Or contact me with questions or speaking engagement queries.

Interested in starting a blog of your own? See my free guide to setting up a blog, and get a discount on website hosting through the provider I recommend. For more advice on blogging, sign up for my free blogging tips.

Comments

  1. Definitely believe that which you said. Your favorite reason appeared to be on the net the easiest thing to
    be aware of. I say to you, I certainly get irked
    while people consider worries that they just
    don’t know about. You managed to hit the nail upon the top and also
    defined out the whole thing without having side effect , people could take
    a signal. Will likely be back to get more. Thanks

  2. Fabulous, what a webpage it is! This weblog
    gives useful data to us, keep it up.

  3. It’s actually a nice and useful piece of info.
    I am glad that you simply shared this helpful
    information with us. Please keep us up to date like this.
    Thanks for sharing.

  4. Superb, what a website it is! This website gives helpful data to us, keep it up.

  5. Thank you for some other fantastic post. Where else may just
    anyone get that kind of info in such an ideal method of writing?
    I have a presentation next week, and I’m on the look for such info.

  6. I think everything typed made a lot of sense. However,
    what about this? what if you were to create
    a awesome headline? I ain’t suggesting your information isn’t solid, however
    what if you added a post title to possibly get people’s attention? I mean How to Use Twitter: Twitter Best Practices and the T.W.E.E.T. Framework is a little plain. You could look at Yahoo’s front page and see
    how they write article titles to get viewers to click.
    You might try adding a video or a picture or two to get readers excited about everything’ve written. In my opinion, it would bring your website a little livelier.

  7. An impressive share! I have just forwarded this onto a
    colleague who had been conducting a little research on this.
    And he actually bought me breakfast due to the fact that I
    discovered it for him… lol. So allow me to
    reword this…. Thank YOU for the meal!! But yeah, thanx for spending
    time to discuss this matter here on your web site.

  8. When someone writes an paragraph he/she retains the thought of a
    user in his/her brain that how a user can understand it.

    Thus that’s why this paragraph is perfect. Thanks!

  9. [...] that you’re not asking me about, but I’ll summarize and simply say that I developed the TWEET framework for one reason: I wanted people to be able to instantly come away from a speech, training session, [...]

  10. First comment: Can you ask for people’s twitter handle above?

    Second comment: How about 5 or 10 Twitter Rules for the Semi-Initiated? Not Twitter 101 but 201 or even 301. Twitter for Sophomores. You’re on, you’ve got some followers, but it’s still not really flying. How to go to the next level?

  11. YMMD with that anrwes! TX

Trackbacks

  1. [...]  著者が本書で提唱するT.W.E.E.T.戦略は、5つの実践的で分かりやすい(覚えやすい)ポイントにまとめられており、各章毎に豊富な活用事例が盛り込まれています。5つのポイントは以下の通りです。 著者のホームページ(http://clairediazortiz.com/how-to-use-twitter/)より [...]

  2. [...] is a frequent international speaker and is known for developing the TWEET model — a framework to help organizations and individuals best excel on [...]

  3. [...] to use Twitter to make a difference in the world around you. This tactical session will teach the 5 step T.W.E.E.T. framework for excelling on [...]

  4. [...] sentences and paragraphs that have an overview of the tactical information I share (i.e. the T.W.E.E.T. model for how to best use [...]

  5. [...] blogger, you know that you need to blog before you Tweet, create before you engage.)  Try out the T.W.E.E.T. Method (Target, Write, Engage, Explore, [...]

  6. [...] is the answer to ‘What am I doing on Twitter?’ I created the 5-Step framework called T.W.E.E.T. to help with that and for using Twitter: Target, Write, Engage, Explore, Track.  It works because [...]

  7. [...] Diaz-Ortiz, leader of Social Innovation at Twitter Inc., and author of the book Twitter for Good, is brilliant in the international community of philanthropy and is someone all three writers on [...]

  8. [...] teach the T.W.E.E.T. framework in my book, Twitter for Good, and I really believe it works. Newbies and old hats alike can benefit [...]

  9. [...] is the answer to ‘What am I doing on Twitter?’ I created the 5-Step framework called T.W.E.E.T. to help with that and for using Twitter: Target, Write, Engage, Explore, Track.  It works because [...]

  10. [...] is the answer to ‘What am I doing on Twitter?’ I created the 5-Step framework called T.W.E.E.T. to help with that and for using Twitter: Target, Write, Engage, Explore, Track.  It works because [...]

  11. [...] is the answer to ‘What am I doing on Twitter?’ I created the 5-Step framework called T.W.E.E.T. to help with that and for using Twitter: Target, Write, Engage, Explore, Track.  It works because [...]

  12. [...] Heck I did create the pathetically obvious T.W.E.E.T model (Target, Write, Engage, Excel, Track) (http://clairediazortiz.com/how-to-use-twitter/) for excelling on Twitter, didn’t [...]

  13. [...] been inspired by Claire’s discussion of her T.W.E.E.T. model as panelists together at Dell’s Social Innovation Competition earlier this year, I asked her how [...]

  14. [...] mejorar sus estrategias de comunicación en Twitter: ha desarrollado un interesante modelo de uso  T.W.E.E.T y parte de su trabajo consiste en monitorizar las buenas iniciativas solidarias y evangelizar sobre [...]

  15. [...] that you’re not asking me about, but I’ll summarize and simply say that I developed the TWEET framework for one reason: I wanted people to be able to instantly come away from a speech, training session, [...]

  16. [...] to the way I recommend in the TWEET model that you use Twitter to search for yourself, having a Google Alert for your own name is a smart way [...]

  17. [...] talk a lot about how to tweet. At conferences, in my book, on this blog, and to any and all small, defenseless babies I come [...]

  18. [...] How to Use Twitter: Twitter Best Practices and the T.W.E.E.T. Framework. [...]

Speak Your Mind

 Check here to subscribe to more posts;)