I was so happy to find that Rob Cottingham of Social Signal took the T.W.E.E.T. framework I developed to teach non-profits how to excel on Twitter and made it better — by illustrating it! Remember, I can talk about this framework for hours — there are so many great ins and outs and perfect examples of non-profits using these steps in action on Twitter. However, here it is in its (simplest) glory:
Thanks so much Rob, and thanks to Beth for letting me know!